Assistant Ecommerce Manager - Consumer Electronics
anonymous company - Hong Kong
new offer (23/04/2024)
job description
- Assist in developing and executing the ecommerce strategy for the consumer electronics category, in alignment with company goals and objectives.
- Work closely with the Product team to manage product listings, descriptions, and specifications on the ecommerce platform, ensuring accuracy and completeness.
- Collaborate with suppliers and vendors to source new products, negotiate pricing, and maintain adequate inventory levels.
- Conduct market research and analysis to identify consumer trends, competitive landscape, and opportunities for growth.
- Analyze sales data and key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns, pricing strategies, and product assortment.
- Assist in planning and executing online marketing initiatives, including email marketing, paid advertising, social media promotions, and SEO optimization.
- Collaborate with the Web Development team to ensure the ecommerce website is user-friendly, visually appealing, and optimized for search engines.
- Assist in managing customer feedback and reviews, addressing customer inquiries and concerns in a timely manner to maintain high customer satisfaction.
- Monitor and report on ecommerce performance metrics, providing regular updates to the Ecommerce Manager and relevant stakeholders.
- Stay up-to-date with industry trends, best practices, and emerging technologies in ecommerce and consumer electronics.
- Bachelor's degree in Business, Marketing, or a related field.
- 3 + years of experience in ecommerce or digital marketing, preferably in the consumer electronics industry.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in ecommerce platforms and content management systems (CMS).
- Familiarity with digital marketing channels, including email marketing, paid advertising, and social media.
- Knowledge of SEO best practices and website analytics tools (e.G., Google Analytics).
- Excellent communication and interpersonal skills.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
- Strong attention to detail and problem-solving abilities.
- Ability to work independently as well as collaboratively in a team.